How to get a custom football kit quote: a plain guide

September 16, 2026

Getting a custom football kit quote takes about ten minutes if you know what to prepare. You describe the design, send it over, and a person comes back with a price built around your actual request. No configurator, no template picker, no minimum order of fifty.

Here is exactly how it works.

What a custom kit quote actually covers

A quote from Own Kit is not a price calculator. It covers the whole commission: the colorway, the badge or crest, name and number placement, collar style, cut, and timeline. You get one price that reflects what your club or squad actually wants, not a base price plus a long list of add-ons.

The quote is free. Nothing is made, and no payment is taken, until you confirm the design and the price.

What to prepare before you request a quote

The cleaner your brief, the faster the turnaround. Work through these five things before you get in touch:

  1. Colorway. Primary and secondary colours. Reference a club you like the look of, send a hex code, or describe it in plain language.
  2. Badge or crest. If you have artwork, send the file. If you want us to sketch something from a description, say that. No badge at all is also fine.
  3. Name and number. Font preference, placement, size. Standard back placement is most common, but sleeve numbering or specific typefaces are both doable.
  4. Number of shirts. One shirt for a collector, or a full squad run. There is no minimum order. Each shirt is made individually by hand regardless of quantity.
  5. Your deadline. A season start or a cup fixture date changes what is possible. Put the date in the brief and we will tell you honestly whether we can hit it.

You do not need answers to all five before you reach out. The brief is a conversation. Having these ready just speeds things up.

How to get a quote

Get a quote by filling in the brief on the quote page. Tell us the club or team name, the number of shirts, what you have in mind, and your preferred timeline. Attach any reference images that show the kind of look you are after.

We review every brief within 24 hours. We may come back with a question or two before we price. Once we understand the design, you get a price built around your specific request. Nothing moves forward until you confirm it.

What a handmade kit costs

A sublimated shirt from a mass-market configurator starts at around £19.50 per shirt, according to Decathlon MyClub's published pricing. Own Kit shirts are not made on a configurator, so they are priced differently.

ProductPriceWhat it covers
The Street€110Clean colorway, name and number, standard cut
The Classic€120Classic cut, badge up to four colours, full personalisation
The Terrace€130Terrace-style cut, collar detail, badge work included
The Commission€180Fully bespoke: complex badge, unusual fabric, multi-element design

These are per-shirt prices. A squad run of fifteen costs fifteen times the per-shirt price. Each shirt is built individually, so there is no bulk discount, and no batch corners to cut.

If you are a club administrator working to a budget, the range is €110 to €180 per shirt. That is roughly what any artisan commission costs when one person makes it to your spec, by hand, in a workshop, not a factory.

What happens after you request a quote

The process is short.

  1. You fill in the brief on the quote page and submit it.
  2. We review within 24 hours and come back with any questions about the design.
  3. You receive a personalised price built around your request.
  4. You confirm. We start making.
  5. Production takes three working days from an approved mockup. Shipping across Europe adds time depending on your location.

Simple commissions, a name and number on a clean colorway, typically take two to three weeks from approval to your door. Complex badge work or unusual fabric specifications take longer.

How a custom kit quote differs from a configurator

Most results you find when you search for a custom football kit quote are configurators. You pick a template, choose from a fixed set of colours, and the factory batches your order with everyone else's. The price is low because the process is automated and the cuts are standard.

A quote from Own Kit is not that. There is no template. You describe what you want, a person reads the brief, and the price reflects your specific design. If you want the badge two centimetres lower, or a specific collar that none of the configurators offer, that is just part of the brief.

Every shirt leaves here as a one-off. Nobody else has it.

That distinction matters when your club wants a kit that looks like yours, not like everyone else's team that used the same builder.

Ready to start?

Tell us what you want. Request a quote and we will come back within 24 hours with a price and, where it helps, a rough sketch. No configurator involved. A person reads your brief and builds your shirt.

For a full breakdown of what drives cost at each price point, read how much a custom football shirt costs. For guidance on measuring up your squad, see the custom football shirt sizing guide.


Frequently asked questions

How much does it cost to personalise a football shirt? A handmade custom shirt from Own Kit runs from €110 to €180 per shirt, depending on the product line and design complexity. Badge work, embroidery, and unusual fabric push toward the upper end. Mass-market configurators start at around £19.50 per shirt but use stock cuts and automated production.

How can I create a custom football kit? Fill in a brief covering your colorway, badge, name and number, and deadline. Send it via the quote page. A person reviews it within 24 hours and comes back with a price. Once you confirm, the shirt is made by hand to your spec.

Is there a minimum order for a custom kit? No. Own Kit has no minimum order quantity. You can commission one shirt or a full squad run. Each shirt is made individually by hand regardless of how many you need.

How long does a custom football kit take? Simple commissions take around two to three weeks from design approval to delivery. Complex badge work or unusual fabric takes longer. Production itself is three working days from an approved mockup; European shipping adds time on top. Put your deadline in the brief and we will tell you honestly whether it is achievable.


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